Mexican pink is a bright, saturated, crimson-pink shade of pink, similar to fuchsia or magenta. It has been compared to the color of the bracts of an ornamental climbing plant called bougainvillea, ie bougainvillea Trinità and Santa Rita. Its origin lies in the fact that this color is used in traditional clothing such as sarapes and is used in crafts and fine arts in traditional Mexican culture. This bright, vibrant shade of pink is prevalent in Mexican culture today, although the Diccionario de la Real Academia Española does not yet record its name. In Mexico it is considered an element of national identity and a symbol of Mexican charisma.